SEO Consulting for Decisions That Need Senior Judgment
Not every SEO problem requires another monthly package.
Sometimes the useful intervention is a clear diagnosis, a second opinion or a decision about what not to do.
I work directly with companies, marketing teams and developers on SEO problems that require prioritization rather than more activity.
When consulting makes sense
- You already have an SEO provider but want independent validation.
- An internal team needs strategic direction.
- Organic traffic has fallen and the cause is unclear.
- A redesign or migration is approaching.
- Management wants to understand whether SEO investment is producing the right outcomes.
- An international expansion requires search input.
- A technical recommendation has major development cost and needs review.
What I can review
- Search demand and intent.
- Page and content strategy.
- Technical SEO.
- Website architecture.
- Indexation.
- Internal linking.
- Backlink profile and authority strategy.
- International setup.
- Reporting and measurement.
- Agency or supplier recommendations.
- AI search visibility where relevant.
Second opinions
A second opinion should not be an exercise in proving the existing provider wrong.
The goal is to identify whether the current reasoning holds up, what has been missed and which decisions are likely to matter most.
Working with internal teams
Many companies already have capable writers, marketers and developers.
In those cases I can provide the search strategy, review implementation and help the team make better decisions without duplicating work internally.